Event details you should always include on your Event Website

Craft an amazing event experience! Learn essential event details to include on your event website and get free event website templates.

By Kites Team
Dec 18, 2023
5 Minutes
Learning
Index

1. Key details for your event website.

2. Additional tips for a successful event website.

3. How to create a free event website?

4. Conclusion

An event website is like the virtual front door to your event - a central hub where you share all the important event details, build up excitement, and keep everyone connected, from start to finish. It's the platform ensuring everyone knows what's happening, where, and when. 

Creating a good one is not just helpful—it's pretty much essential for making your event a hit. So, let's see how you can create one that stands out without breaking a sweat.

People participating in event workshop

Key details for your event website

From galas and conferences to product launches and workshops, the importance of an engaging and informative event website cannot be overstated. 

The first thing you need to ask yourself when creating one as part of your event marketing strategy is, What does your audience need to know? What event details should you include to attract attendees and keep them well-informed? Let’s explore some of these key details:

Event information

Let's start with the basics – the who, what, when, and where of your event. Include the event's name, date, time, location, and any necessary logistical information to help attendees plan their visit. A visually appealing presentation of this information sets the tone for your gathering.

Agenda or schedule

A detailed agenda adds value for attendees. Break down the event schedule, specifying key sessions or activities. This helps attendees plan their day and ensures they won't miss out on anything important. Tip: Highlight key sessions, workshops, or networking opportunities to pique interest.

Speakers or performers

Let's introduce the faces behind the event. Introduce the event's speakers, performers, or key guests. Include bios, photos, links to their social media profiles and perhaps a teaser of what each speaker or performer brings to the table.

Speakers or performers in events

Call to action (CTA)

On every page, clearly state what you want attendees to do. Whether it's registering, inviting friends, or sharing their attendance, make the action unmistakable. Don't overcrowd pages with different CTAs—keep it simple and direct.

Registration or RSVP

For creating an event RSVP website, you need to make sure that the registration process is crystal clear. Provide a user-friendly form for RSVPs. Include instructions on how to register and emphasize any perks of early registration.

template open house invitation event rsvp website‍

Venue information

Help attendees find their way. Include detailed venue information, directions, and any special considerations (e.g., parking instructions or entrance details).

Contact channels

Offer multiple contact channels on your event website. Incorporate buttons for direct calls, include email links for those who prefer written communication, add your event's social media profiles to engage with a broader audience and consider adding a live chat feature for real-time interactions. 

Additional tips for a successful event website

Eye catching visuals 

Capture your audience's attention with visually stunning content. Incorporate high-quality images and engaging videos. Showcase multimedia content from your previous events to build anticipation and excitement. Additionally, share real-time images during the event and continue the post-event buzz by sharing memorable moments afterward.

Promotion and advertising

Have you ever wondered how to advertise an event? Well, there are plenty of digital channels to do it effectively. Create social media content, email campaigns, collaborate with micro-influencers or relevant organizations, and integrate other promotional strategies, such as instant messaging or paid media, to generate buzz and drive registrations.

Engagement features

Make your event website a truly captivating experience! Create an animated and interactive site with multimedia content, ensuring easy navigation to keep your audience engaged and moving. Discover numerous no-code platforms offering free event website templates. We'll delve into this in the next section.

Grand opening event website template‍

How to create a free event website?

No-code, user-friendly platforms empower you to bring your vision to life in just a few minutes. Kites is a free online platform for creating small and fast websites and landings with a simple drag-and-drop editor. It also offers a range of interactive and animated templates (https://www.kites.io/templates) for various use cases, including event websites!

Event website template made in Kites‍

Featuring forms, multimedia content, maps, 'add to calendar' options, contact features, downloadable pdfs and many more interactive elements, with just a few clicks you will be able to customize your event website and share it with a link or a custom QR code! Go ahead and give it a try—it's free, no time limits, and no credit card required!

Conclusion

To wrap it up, your event site is the key to a successful and memorable gathering. We've explored the essential event details you should include on your website and learned how to create interactive and animated sites for your event in just a few minutes using free online tools like Kites and ready-to-use templates.

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